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Milestones

According to Webster’s, a milestone is a stone or pillar set up to show the distance in miles to or from a specified place, or when used figuratively, a significant event in history. In the context of indicators, a milestone is an intermediate goal used to evaluate progress toward a final set target.

Milestones for technology startups are often divided into various stages depending on the Company's development and maturity.  In this page you can also access milestones by category.

The difference in milestones from the Asset Sale, Cash Flow Sale and IPO routes reflects the fact that companies targeting asset sale are building technologies and products to sell to organizations with distribution channels in place already. They do not need to build their own complete sales and marketing organizations and distribution channels.

Companies heading toward cash-flow sale (an exit route involving a sale of the Company as a profitable, or cash-flow positive, business) and those headed toward IPO are very similar and follow this seed-early-expansion-mezzanine structure.

Notes about Milestones

Milestones have to be achieved in parallel—when reviewing these milestones, it's important to recognize that the process is not entirely serial. Management has to work on several milestones in parallel.

Milestones are different for every company—the list of milestones has to be tailored for each company to reflect its specific market, technologies and challenges.

Milestones have dependencies—some milestones cannot be commenced until others have been successfully completed.

Milestones En-Route to Cash-Flow Sale or IPO

Milestones En-Route to Asset Sale

International Milestones

Milestones by Category

 

   


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